Origin by De Beers Group

A Diamond With a Story
as Personal as Your Own


Origin is De Beers Group's groundbreaking traceability program — giving every natural diamond a verified story from the earth to your hand. Each Origin diamond carries a unique Code of Origin and is registered on Tracr™, the world's leading blockchain platform for diamond provenance.

At Skeie's Jewelers, we're proud to be an authorized Origin retail partner. When you choose an Origin diamond here, you'll know exactly where it was discovered, the billions-of-years journey it took, and the lasting positive impact it's made on communities and nature along the way.

1–3B Years in the Making
4 Source Countries
100% Tracr™ Verified

Explore Origin Diamonds

Botswana landscape Round Brilliant diamond

Round Brilliant

Botswana

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Mountain landscape Cushion cut diamond

Cushion

Botswana

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Desert sunset landscape Emerald cut diamond

Emerald

Botswana

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Canadian wilderness landscape Pear cut diamond

Pear

Canada

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Origin diamond detail

Unique Identifier

Average age in billions years old

Provenance

Born Deep Within the Earth

A Journey Billions of Years in the Making

Your diamond is a rare creation of nature — shaped by time, heat, and immense pressure into something singular and extraordinary.

Origin rough diamond
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The Beginning

~4.5B

years ago

The Earth forms — a molten world of unimaginable heat and pressure.

Diamond Formation

~3.5B

years ago

Carbon crystallizes deep in the Earth's mantle. Diamonds begin to form.

Volcanic Journey

~3B

years ago

Volcanic eruptions carry diamonds to the surface through kimberlite pipes.

Life Emerges

~530M

years ago

Fish begin to populate the oceans. Life on Earth evolves.

Age of Giants

~230M

years ago

Dinosaurs roam the Earth. Your diamond already rests beneath the surface.

Flowers Bloom

~120M

years ago

Bees begin to pollinate flowers. The natural world takes shape.

Humanity

~315K

years ago

Homo sapiens walk the Earth for the first time.

Your Moment

Today

current day

Your diamond is discovered, cut by master artisans, and ready to become yours at Skeie's.

Beyond the 4Cs

Symmetry, Sparkle & Story

ORIGIN redefines the way you choose a diamond, going beyond the 4Cs toward a richer, more personal proposition — the 4Ss. Every ORIGIN diamond is meticulously crafted with the highest standard of precision and symmetry. Each facet acts like a tiny mirror reflecting another through a symmetry axis, delivering incomparable brilliance and sparkle.

Fewer than 30% of GIA-graded diamonds with Excellent–Excellent polish and symmetry meet the rigorous standards of the ORIGIN cut. Each diamond must be crafted with such precision that every facet mirrors the other, folding perfectly in half to create unmatched symmetry. A one-of-a-kind symmetry video — generated from a precise scan of your individual diamond — is included in the digital experience so you can see this craftsmanship for yourself.

Story
Symmetry
Sparkle
Social
Impact
<30% of GIA Excellent–Excellent
diamonds qualify
4Ss Story, Symmetry,
Sparkle, Social Impact

Your Diamond's Origin

Where It All Begins

Every ORIGIN diamond is traceable to one of four remarkable source countries — each with its own story of discovery, heritage, and lasting impact.

Botswana landscape

Economic Success

Botswana

Since diamonds were discovered here in 1967, Jwaneng and Orapa have helped support Botswana's economy, entrepreneurship, and business growth.

Namibian coastline

Major Contributor

Namibia

Rough diamonds arrived along the coast 40 million years ago via the Orange River. Today, these are the richest known marine deposits in the world.

South Africa

Iconic Diamonds

South Africa

Since the discovery of the Cullinan diamond, South Africa's diamond sector has helped drive economic development for over 100 years.

Canadian Northwest Territories

Leading Force

Canada

Over 50 years of geological exploration — the Northwest Territories now produce the majority of Canada's diamonds.

A Meaningful Impact

The Journey Continues

Your diamond's journey doesn't end when you buy it. Its story continues by helping support livelihoods and conserve environments in the places where the diamonds are discovered.

ORIGIN diamonds help improve livelihoods by supporting entrepreneurs, businesses, and in particular women in business. They also help promote further education through scholarships and training.

Tuduetso's Story
Vetavi's Story
Botlalo's Story
Lebogang's Story

ORIGIN diamond initiatives help support the preservation of nature. Programs work to protect and restore biodiversity through meaningful partnerships.

Emson's Story
Kelp Blue
Dineo's Story
Trevor's Story
Authorized Origin Retail Partner

Discover Your Diamond's Story at Skeie's

Experience the Origin difference in person. Our team will guide you through each diamond's unique provenance, character, and impact — helping you find a diamond with a story as personal as your own.

Frequently Asked Questions

When you buy an Origin diamond at Skeie's, you're choosing a diamond that is traceable end to end — allowing you to explore its story from source to store. You can learn about its natural character, understand the meaningful impact it made along the way, and enjoy a bespoke experience that helps you find a diamond with a story as personal as your own.
Yes, absolutely. The Origin experience is designed to let you choose a diamond with a story you connect with. You can explore its journey, learn about its impact, and select the one that resonates with you. Our team at Skeie's can walk you through each diamond's unique story in person.
Tracr™ is the world's leading digital platform for tracing natural diamonds from their source, providing verified, end-to-end transparency across the diamond value chain. Unlike other solutions, Tracr™ begins traceability at the source, integrates seamlessly with existing technologies, and uses objective, algorithm-based verification instead of self-declaration. Each Tracr™ diamond is sourced from approved producers, processed by certified manufacturers, and recorded on the blockchain for an immutable record.
Yes. Every Origin diamond is traceable, conflict-free, and meets the highest standards for ethical sourcing and human rights. Each stone has a unique Code of Origin and is registered on the Tracr™ blockchain, providing verified assurance of its responsible journey from mine to market.
Yes. Skeie's Jewelers is an authorized Origin by De Beers Group retail partner. We're equipped with the advanced digital storytelling tools and provenance data to guide you through the unique journey of each Origin diamond — from the place it was discovered to the moment it becomes yours.